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Sherri Martinez

I send out my favorite email marketing tech hacks and valuable tips to help you create an email marketing experience you love. My weekly emails include info about email marketing automation, biz tech, and productivity. My tech stack includes: Convertkit, Mailerlite, Wordpress, Squarespace, Elementor, Divi, Notion, and Asana (just to name a few). Let's learn together!

Featured Post

so crazy it might work

Hey Reader. When I first got started, there wasn't much information out there about email marketing. Many times I felt lost when working on campaigns. It was all trial and error. You would think that this would be frustrating and believe me it was. But actually, it actually helped me to get some grit and keep on going. Then with each new email campaign, the troubleshooting got easier and easier. What’s more, is we actually started seeing more sales. Cha-Ching! Why am I sharing this? Well… If...

Hey Reader. Over here we are prepping for the new homeschool year and I didn't realize how much dust had collected on everything over the summer. Now that I've got my books all in order, I thought about you. I’ve got 15 years of experience with email marketing and I know many business owners set up their emil software in the beginning when they are just getting started and they barely understand what they are doing and they NEGLECT to go back and REEVALUATE everything. Which means I’ve got a...

Afternoon, Reader, We've been busy getting ready for the school year around here. Even if you don't have kids, I'm sure you remember the rush and excitement around the new year. Speaking of new... on to what I found online and thought of you. If you've been around any length of time, you know my two favorite email marketing programs are Convertkit and Mailerlite. Here are some new features I think you'll love. For Convertkit Users: I feel like they are always releasing something new lately...

Reader! Knowing what's going on with your email marketing is important, right? When we master it, good things happen: We feel confident. Our engagement rates increase People's problems are solved (even world peace 💁🏻♀️) So what’s stopping you from buckling down and AUDITING YOUR EMAIL MARKETING? Maybe it’s not knowing how to use the software OR knowing what you find may be a little cringe. For me, I know I used to really get hung up on PERFECTIONISM. (SPOILER ALERT! I STILL DO) It wasn’t...

You totally don't have to do this, Reader! But if you’re feeling generous today, I could use your help. Around here, I want to help you with love your email marketing and truly understand how it all works. Any person who really cares about their people knows that it’s better to know what you need than to just guess at what you want. So this is me asking. In a one-question-only survey. It should take you less than a minute to fill out. You’re more than welcome to take your time with the...